In February 2021 I started working as a copywriter at Article Group – a creative agency that specializes in working with innovative product companies.
While working at Article Group I have primarily worked on the Google account, which includes a diverse range of brands such as Google Workspace, Chrome, Android, Google for Education, and Messages by Google.
An integrated marketing campaign I worked on for Messages by Google – the default messaging app on Android phones – was awarded Silver at the 2021 AAF Greater Rochester American Advertising Awards. You can watch the centerpiece of the campaign below:
Credits:
Group Engagement Director - Megan Jaffarian
Group Creative Director - Joe Moore
Creative Director - Tyler Pierce
Video Production Director - Ryan Miller
Sr. Art Director - Haley Saba
Copywriter - Brendan Mitchell
Producer - Michael Bucchino
Director - Alex Eaker
Director of Photography - Macaulay Lerman
Post-Production - Ataboy Studios